{"id":74120,"date":"2024-07-17T11:09:42","date_gmt":"2024-07-17T09:09:42","guid":{"rendered":"https:\/\/luxuryspain.es\/?p=74120"},"modified":"2024-07-17T12:04:53","modified_gmt":"2024-07-17T10:04:53","slug":"entrevista-alejandro-rituerto-celebona-1960","status":"publish","type":"post","link":"https:\/\/luxuryspain.es\/en\/entrevista-alejandro-rituerto-celebona-1960\/","title":{"rendered":"Celebona 1960"},"content":{"rendered":"

[vc_row][vc_column][vc_column_text]<\/p>\n

Alejandro Rituerto: \u00abCon Celebona tambi\u00e9n apoyamos a toda esa gente que est\u00e1 detr\u00e1s, que vive por y para el campo.\u00bb<\/h2>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=\u00bb1\/2″][vc_column_text]<\/p>\n

ALEJANDRO RITUERTO, FUNDADOR DE<\/span> CELEBONA 1960<\/a><\/h3>\n

 <\/p>\n

\u00bfDe d\u00f3nde naci\u00f3 la idea de crear Celebona?<\/strong><\/p>\n

Celebona nace de la idea de dar valor a los productos que nos da la tierra, en este caso, todo empez\u00f3 en una finca de peras conferencia a orillas del r\u00edo Iregua, en La Rioja.<\/p>\n

\u00bfPor qu\u00e9 decidi\u00f3 ponerle este nombre a la empresa?<\/strong><\/p>\n

Celebona es una cesta llena de recuerdos, el nombre nace de la fusi\u00f3n de Celedonio y Bona, mis abuelos paternos.<\/p>\n

\u00bfQu\u00e9 le hace ser una empresa de lujo?<\/strong><\/p>\n

Una importante selecci\u00f3n de las materias primas en el campo y una elaboraci\u00f3n con mucho esmero, estricto control y puesto en manos de grandes profesionales en cada una de las materias.<\/p>\n

\u00bfCu\u00e1l considera usted que es el producto estrella?<\/strong><\/p>\n

No tenemos uno, la cesta en su conjunto. Si tuvi\u00e9ramos que destacar uno, a d\u00eda de hoy destacar\u00eda la novedad, nuestro espumoso de pera \u201cEl trasmoche\u201d que acaba de ver la luz y es un proyecto en el que tenemos mucha ilusi\u00f3n.<\/p>\n

\u00bfConsidera que al ser una empresa familiar le da valor a\u00f1adido a la marca?<\/strong><\/p>\n

S\u00ed, por supuesto. Es muy importante el valor del grupo familiar en los proyectos de estas caracter\u00edsticas que empiezan desde cero, en el campo tal y como est\u00e1 la situaci\u00f3n a d\u00eda de hoy. Doy un valor especial a la fuerte inquietud que tienen mis hijos tanto por el campo como por la gastronom\u00eda, fueron ellos qui\u00e9nes me empujaron a iniciar este proyecto.<\/p>\n

\u00bfCree que este sector experimentar\u00e1 cambios significativos en los pr\u00f3ximos <\/strong>a\u00f1os?<\/strong><\/p>\n

Eso esperamos, por supuesto, hay que darle valor e importancia al campo y a lo que llevamos a nuestras mesas. Con Celebona tambi\u00e9n apoyamos a toda esa gente que est\u00e1 detr\u00e1s, que vive por y para el campo. La gente debe tomar conciencia de la importancia que tiene el campo para toda la sociedad y devolverle el valor que realmente merece.<\/p>\n

\u00bfQu\u00e9 consejo le dar\u00eda a aquellas personas que quieren emprender?<\/strong><\/p>\n

Que se armen de ilusi\u00f3n y dedicaci\u00f3n. Se rodeen de gente con el mismo esp\u00edritu y valores.<\/p>\n

\u00bfQu\u00e9 es lo m\u00e1s dif\u00edcil del sector de la gastronom\u00eda?<\/strong><\/p>\n

Generar valor en los productos. Que estos sean conocidos y a su vez que se reconozca todo el esfuerzo que hay detr\u00e1s en un producto gourmet.[\/vc_column_text][\/vc_column][vc_column width=\u00bb1\/2″][vc_single_image image=\u00bb74133″][vc_column_text]Fotograf\u00eda de Alejandro Rituerto, fundador de Celebona 1960.<\/a><\/em><\/p>\n

\u00bfC\u00f3mo ve la empresa en unos a\u00f1os? \u00bfQu\u00e9 objetivos quiere cumplir?<\/strong><\/p>\n

Integrada en un mercado especialista, que reconozca este tipo de productos y pudiendo dedicarse plenamente a vivir del campo y la gastronom\u00eda. Veo celebona Integrada en un mercado especialista que reconozca este tipo de productos que nos permita vivir del campo y la gastronom\u00eda. Nos gustar\u00eda estar presentes en aquellos puntos de venta que mantengan una l\u00ednea de exigencia en la calidad. Otro objetivo es paso a paso ir ampliando nuestro mercado internacional.<\/p>\n

\u00bfQu\u00e9 le gusta hacer en su tiempo libre?<\/strong><\/p>\n

Rodearme de familia y amigos. Unir dos de mis pasiones, la bicicleta y el campo, \u00bfc\u00f3mo? saliendo a pedalear entre perales, olivos, vi\u00f1as, huertas etc. Y disfrutar de buena gastronom\u00eda.<\/p>\n

\u00bfA qu\u00e9 cree que es debido el \u00e9xito de la empresa?<\/strong><\/p>\n

A la pasi\u00f3n por los buenos productos y su selecci\u00f3n a pie de finca.<\/p>\n

\u00bfA qu\u00e9 quer\u00eda dedicase de ni\u00f1o?<\/strong><\/p>\n

De mayor he descubierto que a esto.[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column][vc_column_text] Alejandro Rituerto: \u00abCon Celebona tambi\u00e9n apoyamos a toda esa gente que est\u00e1 detr\u00e1s, que vive por y para el campo.\u00bb [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=\u00bb1\/2″][vc_column_text] ALEJANDRO RITUERTO, FUNDADOR DE CELEBONA 1960   […]<\/p>\n","protected":false},"author":10,"featured_media":74135,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[4348],"tags":[],"featured_categories":[],"acf":[],"yoast_head":"\nCelebona 1960<\/title>\n<meta name=\"description\" content=\"\u00bfQu\u00e9 consejo le dar\u00edas a aquellas personas que quieren emprender? Que se armen de ilusi\u00f3n y dedicaci\u00f3n. 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